https://nova.newcastle.edu.au/vital/access/ /manager/Index ${session.getAttribute("locale")} 5 The influence of product placement prominence on consumer attitudes and intentions: a theoretical framework https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:11643 Wed 11 Apr 2018 16:09:52 AEST ]]> Celebrity advertising and source credibility in Hong Kong https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:12467 Wed 11 Apr 2018 09:50:35 AEST ]]> Gazing at the stars: How signal discrepancy affects purchase intentions and cognition https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:50191 Thu 06 Jul 2023 14:41:26 AEST ]]> Three's company: investigating cognitive and sentiment unit imbalance in co-branding partnerships https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:27978 Sat 24 Mar 2018 07:38:45 AEDT ]]> Experience intensification to purchase intentions of derivative works in service-intensive industries: An empirical study https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:55141 Fri 12 Apr 2024 18:02:43 AEST ]]>